For the people running small digital agencies
AI is changing what an agency is worth, one service at a time.
You feel it when a client asks whether AI can just do the thing you quote for. You feel it when you win the work and wonder, quietly, how long that work stays worth winning.
The advice you act on usually reaches you late. Someone who stopped running campaigns a while ago writes up a method and sells it as the answer. He is not using it on live accounts anymore. He moved on to selling it. By the time you get it, no one can say whether it still works. You use it anyway. Not because you fell for anything, but because it is the best information anyone is offering.
When the work gets heavier, the standard answer is to hire. Add a head, add capacity, add someone whose whole job is keeping up with the tools. It works, and it costs you the exact thing you went independent to protect. Every person you add to stay current is a person the profit now has to feed. You get bigger and somehow keep less. Meanwhile the tools keep moving, the client keeps asking the hard question, and the gap between what you know and what is actually working stays open. None of that closes on its own.
Almost nobody gets to do this. You can read about agencies. You can buy the tidied-up version after the fact. What you almost never get is a seat inside one while the work is live: the systems, the decisions, the calls that did not go to plan and what happened next. That is what Agency Turbo gives you. Not a story about an agency. The agency itself, in motion.
Technical Lead
Brett is the technical half, based in Wellington, close to twenty years in online marketing, with businesses built and sold in Amazon and affiliate marketing behind him. He built the entire tool suite and the AI systems himself.
Client Strategist
Richie is the client half, based in Nashville: strategy, relationships, brand, and direction.
Agency Turbo is Brett and Richie. Both halves sit in-house. That is rarer than it sounds, and it is the reason you can see all the way to the bottom of how the work gets done. Nothing is hidden behind a contractor you never meet.
The systems you will watch are not running on a sample. They run a live book of business: a four-venue hospitality group, a large gym, a two-site health clinic, and a realtor. Two people carry all of it. The size of that roster next to the size of the team is the whole point, and it is only possible because of what sits underneath.
Off-the-shelf software did not go far enough, so they built their own. Ten tools, made in-house, each covering a stage of how a client goes from stranger to steady result.
AI Search Checker, one of the ten tools built in-house
The tools that start the conversation. AI Search Checker shows a business exactly where it turns up in AI-generated answers, and where it is missing.
The tools that learn a client before any work begins. Brand Voice reads the client's own site and pulls out their identity and the way they sound. GBP Cats maps and locks their Google Business Profile categories and services.
The tools that show whether it is working. Rank Tracker draws Google Maps ranking heatmaps across a whole geographic grid, not a single pin. CT Monitor tracks content and publishing health across every client at once. COO is the portfolio dashboard: status, plans, and alerts for the entire book in one view.
The tools that keep everything structured and on-brand as it scales. Core 30 runs the content pipeline. Schema handles structured data for local business sites. GBP Posts manages bulk upload, approval, and scheduled publishing. SM Approval is the human check before anything social goes live.
The same machinery powers three services. Together they are the shape of what an agency running on these systems can put in front of a client.
Makes a business findable. The structure, the data, and the local visibility that everything else sits on.
Makes a business the recognized authority in its market, across Google AI, ChatGPT, Gemini, YouTube, and Maps.
Gives a business its time back. Automation for the repeatable work: agents, CRM, reviews, lead capture, and booking.
Everything runs inside a Skool community, and there are two tiers. The Free tier gives you the weekly teaching, the industry and AI updates, the community itself, selected live sessions, and an introduction to how the Agency Turbo systems work. The Pro tier adds the rest: the full Agency Turbo Academy, step by step, real client campaigns and behind-the-scenes operations, the dashboards, the SOP library and templates, sales scripts, proposals and onboarding systems, the Rank Turbo, Local Expert and Auto Pilot training, GoHighLevel snapshots, AI agents and automation workflows, weekly implementation calls, and the scaling frameworks the agency runs on.
Join the community
Every week, the two of them go live: what they are building, what is working on client accounts, the new tools, the wins, the misses, the industry news, and your questions answered in the room. It is the running commentary on an agency that is genuinely operating, week by week.
Everything taught inside Agency Turbo is running on paying clients right now, and it would still be running tomorrow if the community vanished. Nothing here depends on you buying a thing. So what you see is simply the work: how two people run a real AI-powered agency, out in the open, while they run it. If you are building your agency into this shift instead of waiting for it to settle, get in and watch.
